Today on Video Marketing Madness – Secret YouTube Tools to Help Improve Your Video SEO. YouTube Description Box. Include titles and tags and do your keyword research. The top of the box is truncated in the Google snippet so include primary the keyword set and a call-to-action. Also include the full URL with http. Link social media accounts, website pages, other videos, authority sites, etc. Include a link to the video itself because that will create backlinks as folks share your video (e.g. share this ‘keyword set’ video and then YT URL). Linking to other videos will get more watch time for your channel. You may want to use an edited transcript of the video. Up to 5000 characters are accepted. Longer descriptions means viewers are reading the article and letting the video run - so you get more watch time.Set up your upload ‘Defaults’ in YouTube Settings. Include anything you’ll use over and over like category, tags, links, etc. Up to 5000 characters are OK.Use TubeBuddy. It’s FREE! It’s like YouTube virtual assistant. It helps you figure out tags, descriptions, annotations, cards, embedding, thumbnails, etc. It even includes YouTube Marketing training! Got a question for Ray the Video Guy? Go to RaytheVideoGuy.com/Ask. Leave your question there. If Ray answers it, you’ll win all kinds of great video marketing stuff. Be sure to "Like" the Video Marketing Madness Facebook page and follow us on Twitter to get the plenty of useful tips.
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